Case study
Eco-Retailer
High-performance e-commerce platform with stock automation and sales funnels.
Sales FunnelsCRM Automation
- Scope
- Commerce · Sustainability · Ops
- Year
- 2024–2025
Product & responsive views
High-performance commerce for a sustainable brand: storytelling, speed, and automation across catalog, stock signals, and campaigns.
Challenge
Seasonal campaigns and inventory changes were managed manually; marketing and ops needed tighter coupling between site and stock reality.
Solution
Composable storefront patterns, feed-driven merchandising hooks, and automations triggered by stock and campaign calendars.
Outcomes
- Less manual coordination between channels
- Better alignment of promos with availability
- Room to scale SKU complexity without a rewrite
Tech stack
Next.jsE-commerceAutomationCRM hooks